The cost of not buying

We are all the same…when we have to pay something expensive in front of us… we hesitate,especially when it is expensive!

Should I spend my hard-earned money on this?

Is it really worth it?

Of course, that’s totally normal… that’s because we are always longing to make rational decisions about things and when there is something unclear about the “absolute” benefit, then we may be confused and start having doubts…

It is expensive…wouldn’t it be better to keep my money?

That’s an auto defense mechanism of the human mind telling us that we have to protect the money we worked hard to acquire.

…and most of the time, it is right.

BUT… not always.


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